I want to understand the industry status, competitive strategy and future development direction of the automotive information market through competitive analysis. Give yourself a better understanding of the product before researching the features. Sort out the functional structure, advantages and disadvantages of automotive information, so as to clarify the precise needs of the automotive vertical industry and a better entry point in the future. 1. Background research In recent years, the rapid economic growth and the improvement of people's living standards have driven the strong Chinese automobile market,
The car information platform updates the car business email list information quickly on the Internet. More and more users will learn about the car information through the car media website to help them make purchasing decisions. The car website provides individual users with one-stop services from car selection, car purchase, car use, car replacement, repair and maintenance, etc. At the same time, the automobile media website also provides an advertising and marketing platform for enterprise manufacturers, helps enterprises to promote products, and provides a news display platform for dealers and after-sales service providers.
From the automobile self-media to an important channel, the earliest is the automobile channel of various portal websites, and then there are vertical automobile portals such as Autohome, Yiche.com, and auto quotation, as well as the development of used car e-commerce. Instead, Chedi has become a new dawn for the industry as a professional automotive information. From 2017, most automotive e-commerce companies have also transformed from original vertical media to content open platforms, and built the largest and most diverse automotive PGC high-quality original content platform.